Catherine Foisy : "I want to deconstruct gender stereotypes in advertising."
All would agree that 2020 was a terrible year.
Many could also argue that 2020 was a memorable year.
Employees, investors and consumers globally have grown increasingly aware of their ability to address society’s challenges with the choices they make.
Sustainability unlocks innovation potential and creates long-term value.
Companies with consistently high ESG performance enjoyed 4.7x higher operating margins and lower volatility than low ESG performers. Source
Diversity leads to stronger teams and is a growth driver for organizations.
The most inclusive companies generate 1.4x more revenue per employee on average, and consider themselves more capable of adapting to change. Source
Ethics enables people to think critically and powers a trust-based culture that benefits all.
Ethical drivers are 3x more important to company trust than competence. Source
These Environmental, Social and Governance (ESG) themes used to be nice to have in organizations and mostly perceived by C-suite executives as cost centers.
▸ It’s how organizations earn employee trust, build customer loyalty and create business value.
▸ It’s how brands stay relevant in times where purpose trumps profit-at-all-cost.
▸ It’s how businesses are Creating Social Capital™.
Are you part of the problem or part of the solution?
Our wish for 2021 is that you consciously choose the latter.
Let’s change the world together!