Skip to contentSkip to navigation
2016-09-15
Marketing

What you've missed at #RDVmedia summed up in 9 quotes

Article éclair en 17 citations marquantes qui vous permet de revivre le RDVmedia d'infopresse pour lequel Republik a été mandaté pour effectuer l'animation des médias sociaux pour la journée.

« Technology moves so rapidly these days, and the marketing hasn't kept pace with that.

  • Jules Ehrhardt, cofounder at ustwo

« Live television is dying, and that's a fact.

  • Jules Ehrhardt, cofounder at ustwo

« En simple : Démontrer que vous êtes utile, sinon les robots vont vous remplacer.

  • Thoma Daneau, cofondateur chez Daneau + Truong

« We completely agree that content is king.

  • Shailesh Prakash, Chief Information Officer at The Washington Post.

« You need to do custom content that is adapated to each platform.

  • Shailesh Prakash, Chief Information Officer at The Washington Post, talking about Snapchat.

« Le contenu commandité n'est pas blocable, encore faut-il qu'il amène une valeur.

  • Guillaume Bouchard, CEO at iProspect talking about AdBlocking. ,

« La mesurabilité est un défi car nous avons peu de moyens pour mesurer la performance des médias hors ligne.

  • Karine Moses, President at Astral Affichage

« We don't have the ability as publishers to smash a piece of content into someone's head.

  • Rick Hamann, Chief Creative Officer at The Onion

« I do think Snapchat will survive. But no one can keep that teenage audience forever.

  • Jeffrey Cole, Director at Center for the Digital Future

About

Republik is a social impact creative agency. Its purpose is to give meaning to the growth of brands, through the Creation of Social Capital™. It is the first B-Corp certified agency in Quebec and was named Best for the World in the "Employee" category in 2019, in addition to being a signatory of the United Nations Global Compact and a member of the Global Compact Network of Canada.