Catherine Foisy : "I want to deconstruct gender stereotypes in advertising."
Urbania approached us to discuss the importance for businesses today to adress responsible consumption principles in order to remain relevant with tomorrow's consumer.
Our Chief of Strategy, JP Shoiry, talked with Raphaelle Drouin, journalist for Urbania's 4,95 media.
Here's the interview as initially published on 4,95. (In French only)